I know all the sales & marketing gurus out there will be gnashing their teeth and thinking I'm retarded, but I had a flash of clarity that in this cynical world where everyone is off 'selling' just about everything they can think of, making big claims for your product, (even if they're justified), just isn't really going to get you very far.
You're getting the same sort of spam in your inbox that I'm getting, right? All the stuff from all the thousands of people promising to fix my life, and solve all my problems, and make me a fortune - and all I have to do is pay $19.99 for the privilege.
Now, I happen to really believe that the Talk to God course is life-transforming. But what if it isn't? What if, I make that big claim and then someone decides that I didn't deliver on it?
The last thing I want is for an erstwhile 'customer' to be miffed at me because I didn't deliver what I promised. As well as being unethical, it's also, well, kind of icky-feeling.
So I came up with a great way round this problem: From tomorrow, I'm putting the course up on the JEMI website, in its entirety, for free, so that people can try it out for themselves without having to shell out a penny.
If it changes your life - brilliant! Please let all your email list know, so that they can also come get a piece of the action.
If it doesn't - at least I don't have to worry that I took your money for nothing.
I know, this sounds incredibly illogical from a business perspective, but my gut is telling me that it's really the only way to go, without running the risk of potentially deceiving people, or over-hyping what I have to offer.
If God wants it to take off (and actually earn me some money in the process) - He'll find the way.
And in the meantime, it's my most fervent hope that the course will actually truly help people to work out what's really going on with them, and to start fixing their chronic health issues at their root.
I wrote it to try and save you a fortune in therapy bills, and to tell you a whole bunch of stuff that really and truly WORKS for solving real problems for real people like you and me, in real time.
So keep an eye out for the links in the next day or two, and if you like it and it helps you, great!
And if not - well, at least you won't hold it against me.